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James Murdoch In Edinburgh Video & Text: 'Analogue Attitudes In A Digital Age'

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Updated with video excerpts below: Twenty years after his father Rupert Murdoch delivered the MacTaggart Lecture at the Edinburgh International Television Festival, chip-off-the-old-block James Murdoch took the stage tonight to lambaste the BBC, decry Ofcom and call for an end to what he calls the “creationist” approach to managing media — the end of “analogue attitudes in a digital age.” The top News Corp (NYSE: NWS). exec for Europe and Asia tossed in “authoritarianism” for good measure, called the UK “the Addams family of world media” and slyly compared the regulatory attitude to bananas. And, of course, a major nod to News Corp.’s new cause — paying for content: “It is essential for the future of independent digital journalism that a fair price can be charged for news to people who value it.” Murdoch’s bottom line: government bad, profit good. (Or, as my colleague Robert Andrews put it, “Commies=bad, capitalism=good.”) We’ve posted the full text and a pdf of the nearly 5,000-word speech. Video and text excerpts below:

— “So talking about a coming digital future, or a digital transformation, is to ignore the evidence that it has already happened. Why do I think we are getting this wrong? Why do I believe we need to change direction as a matter of urgency? It

2 Responses to “James Murdoch In Edinburgh Video & Text: 'Analogue Attitudes In A Digital Age'”

  1. Dave Martinez

    Keith, spot on mate. These Imperialists think that media profits are their given right, just because they have been profiting for as long as they can remember.

    "Analogue minds in a digital age"? Sounds like someone would still like to operate analogue business models in a digital age, more like.

    Someone invent a time machine and take daddy and jr to the 80's where they belong.

  2. Keith Geddes

    I saw the BBC coverage of James `lecture` and thought WHAT a glorious example of a new American business man.. HE knows best, he cant be wrong, and telling everyone else what has to be done.. TO the BBC, which is still paid for by law by us, who still rest on their historicial laurels after selling OFF most of its assetts, er, WHO did they belong to and where did the money go? SO.. one money maker telling a fireproofed authority how to suck eggs really. Daddy is hell bent on charging for all on line news, and good luck!! I`m not paying extra for anything. They REALLY do think they are THE way forward, all brainwashed.