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Amazon's Camcorder Love Could Be ISPs' New Nightmare (s amzn) is pushing small, inexpensive digital camcorders like the Flip and Kodak’s new Zi8, naming them “shoot-and-share” and introducing a whole category focused on the devices. Earlier today, Amazon sent me an email touting the cams because I had “shopped for camcorders” on the site previously. The move is especially important because Amazon is a massive retailer, and if the company pushes these devices significantly across the site, it could lead to even broader adoption of them by consumers — and an even greater demand for upstream bandwidth as people look to upload more videos. Earlier this year, networking giant Cisco (s csco) decided the shoot-and-share category was pretty important when it paid $590 million for Pure Digital, the maker of the Flip camera, the most popular product line in its class.

However, the “share” aspect of the cameras is concerning. As Stacey questioned in a report on GigaOM Pro (subscription required), how are home broadband connections going to handle the onslaught of uploaded video to sharing and social-networking sites?

8 Responses to “Amazon's Camcorder Love Could Be ISPs' New Nightmare”

  1. These devices are really game changers. They record HD and do it well, and they are really inexpensive. I would rather not contemplate the wait for uploading some of these videos on my cable modem connection, which provides almost 7 Mbps downstream but maybe 500 kbps (~50 kbytes/second) upstream.

  2. We bought a Zi8 for our son for Christmas. Really surprisingly good HD quality video for about $125 and it uses SD memory — his has 4G on it but could use 8G or whatever the new high end SD option is. We’ve taken video and posted to FB, never had a problem.

    So far the main problem at home now is *storage*. This weekend we ended up getting the DLink DNS323 with two Seagate 1.5T disks to hold all this stuff.

  3. DSL and cable connection upload speeds are much lower than download speeds (usually by a factor of 5 or more), but the transit they buy from backbone providers is symmetrical. Even if the download speeds are oversubscribed, the upload speeds will still be fine, i.e. the bottleneck will be the throttled upload speed, not the upstream backbone connection.

  4. Well, the more they sell these camcorders (I have two of the cheap once myself) the more videos will be uploaded (for sure) and the more storage companies will need to offer their clients. So, this all helps Amazon in the end if you ask me.
    More camcorders may translate to more demand for Amazon’s S3 simple storage ;)

    I love this biz model.

  5. I doubt we will see any significant uprising of home videos just because Amazon started selling these devices. People were successfully uploading videos before, lack of hardware wasn’t really stopping them. What should rather be addressed is that how providers will be using this and any upcoming bandwidth-hungry devices to justify raising prices and how ATT and Verizon will start eating out broadband share once LTE is implemented and cell phone network speeds become more acceptable for actual use.