Blog Post

Twitter Wants to Capture LBS Mojo

twitter-bird1Twitter plans to launch a location-based feature that reveals the latitude and longitude from which an individual is tweeting, co-founder Biz Stone revealed in a blog post today, signaling that the micromessaging site wants to hop onto the hot location-based services trend (a topic that will be featured at our upcoming Mobilize 09 conference) under way. Twitter users are currently able to read tweets from people they’re following on the site, but the new, opt-in LBS feature will enable the reading of tweets based on location. It will allow Twitter users a way to connect on a local level, offering up an additional layer of desperately needed context.

Twitter will release the LBS API to developers before integrating it on either or the company’s mobile web site. It will compete with Google (s goog) Latitude, a mobile- and web-based app that displays the locations of a user’s friends at any given time, as well as Loopt, Four Square and a host of other LBS mobile apps. In the meantime, the upcoming LBS feature announcement probably isn’t sitting well with the developers of Twitter-based mobile applications who pioneered essentially the same offering months before, including Twinkle, UberTwitter and Tweetmondo.

4 Responses to “Twitter Wants to Capture LBS Mojo”

  1. I’m really excited about this and think it is an awesome idea! Something like Twitter can really give power, reach and exposure to small local-level businesses. From what I’ve seen it is is the much larger corportions that have really been experimenting with Twitter (which is great) but with a real-time service that can be easily hooked up with your mobile wouldn’t it be even nicer for local places to let you know if you should stop by on your way from work to get a “2 for 1” deal of the day or pick up the last of something that is on clearance?

  2. I have been hearing rumors about it for long. Good that it is coming up finally. It is going to make Twitter ultra local (which is already local).

    It is not clear how the data is collected for location resolving. Are they into some partnership with companies like Skyhook?