In July, Traffic Surge To Job Portals, Bank Websites; Bing, Rediff Slips

India Internet Users

In July, on the back of reports that companies are gradually coming back to the hiring market, candidates spent a lot of time on job portals, data from Komli Media’s Vizisense shows. The top web portal,, saw an 8.52% growth in traffic, compared with June.

Due to a 1 August deadline to enforce new RBI guidelines on effecting an additional layer of passwords on online card transactions, websites of various banks also saw a surge in traffic. saw a 15% decline in traffic, while Facebook continues its global ascent in India as well, with an 8% month-on-month growth.

In the search category, Google’s dominance remains unshaken. While Yahoo (NSDQ: YHOO) grew 7.13%, Microsoft (NSDQ: MSFT) search, which is now Bing, registered a 12.13% drop in traffic.

Among portals, grew 7%, while the top portal,, slipped 3% and the new minimalist (NSDQ: REDF) saw a 5% drop in traffic.

Among real estate portals, came up from the third position in June to displace as the top portal in July.

Click on the image to view a slideshow of category-wise traffic and month-on-month percentage change. More data can be seen here.


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