Katie Fehrenbacher’s latest article confirmed something that I long suspected. Digital distribution of music slashes CO2 emissions and saves energy. One fellow that didn’t get the memo is HP’s Chief Strategy and Technology Officer, Shane Robison. Several of his predictions on sustainable IT are promising except one: on-demand printing. Admittedly, the print industry can avoid tons of waste with on-demand books but consider the source (hint: printers and ink). Publishers and booksellers would be better served heeding Paul Sweeting’s advice during the e-book transition. After all, there are scores future Kindle owners out there on the cusp of purchasing books wirelessly poolside or at an airport lounge. I count myself among them.