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Readers of Hindustan Times woke up to a new young look to their 85-year old newspaper on Saturday. The paper implemented the redesign–done by leading newspaper designer Mario Garcia–with plenty of colour all over the paper (including headlines) and several new features. Promising more for the reader, editor-in-chief Sanjoy Narayan wrote: “The new look is just the topmost layer of what we have in store for you, our readers.” Read Narayan’s piece introducing the new design and other offerings.
Mint in Chennai
HT Media’s business daily, Mint, launched its Chennai edition today. The paper is currently printed in New Delhi, Mumbai, Bangalore and Kolkata. Satellite editions are also available in Pune and Chandigarh. contentSutra first reported in April that Mint will launch Kolkata and Chennai editions.
HT has also launched a feedback portal–a first for an Indian media firm–that in a sense helps the paper listen to ideas and provide a transparent record of what is being done with those ideas. Readers can submit ideas and vote up (or down) popular ideas. Readers can also see whether their idea has been accepted, under review, implemented or partially implemented. Mindworx and Lattice Purple Technologies have implemented this portal. Brands can build their own ‘social suggestion boxes’ at YouSuggest.
Here’s our suggestion: HT should bring all its publications under the suggestion box.