Blog Post

Broadband Content Bits: BBC Radio Stats, Sofia’s Diary, Ukraine Investment, Virgin Debt

BBC Radio stats: Auntie has released some detailed stats on its latest online radio listening. They show monthly online listening of live radio rose to 22.9 million hours in April from 17.5 million a year ago. But average weekly unique users has barely changed at 3.2 million, so it seems the same number of people are listening to more radio.

Sofia’s Diary: Bebo has commissioned a third series of SPTI’s interactive video drama, made by Campbell Ryan Productions, airing over six weeks from Friday, May 29. The main protagonist is not averse to selling out – as this series is sponsored by Transport For London, one plotline will see Sofia write a “serious in-depth feature” on road safety, she’ll also be affected by a road accident. Bebo Europe VP Kate Burns calls this brand integration “natural and seamless”.

Ukraine investment: Holland is giving