Blog Post

Print Round-Up: thelondonpaper Losses; Guardian Cuts; Northcliffe Hyperlocal;

imagethelondonpaper: News International’s free evening title thelondonpaper cut its losses during its second year of publishing from £12.96 million in the year to June 30 — compared to the £16.48 million loss posted after its first year. Turnover rose by £6 million to £14.08 million and the paper claims it is outperforming its rivals and even national newspapers in terms of advertising volumes. But the real savings came from more than halving marketing spend from £3.12 million to £1.17 million last year, while “general and admin” costs dropped by £500,000 to £1.91 million. From Media Week.

GNM job cuts: The publisher of The Guardian and wants to cut 50 editorial jobs by the end of the financial year in a bid to save £10 million. Guardian News and Media said today it wanted to reduce its workforce to fewer than 800 but would look to freeze current recruitment plans and cut back on casual staff before making full-time staff redundant. The company says further cuts can’t be ruled out. Via
Disclosure: paidContent:UK’s parent company ContentNext Media is a wholly owned subsidiary of Guardian News and Media.

Northcliffe Media: DMGT’s local newspaper group Northcliffe Media will launch 30 local sites “combining social networking with news” next month. The six-month trial trial is aimed at towns in the south-west of England with between 10,000 and 40,000 people that no longer have dedicated local media and McCauley is hoping to harness the existing online activity of local folk, whose posts will be managed by Northcliffe staff and a central moderation team. Via Yet more reorganisation for the Evening Standard’s website: the paper and site are re-launching Monday, with “significant, inventive digital developments” promised. Under new owner Alexander Lebedev and new editor Geordie Greig the paper is embarking on an ad campaign to say “sorry” for losing touch with readers. The paper is also adding “London” to its masthead from Monday.

Sustainable Solutions: There’s no response from the company as yet, but the anonymous Private Fraser’s Doomed Magazines blog is reporting that Sustainable Solutions, owned by A&D Media, has shut.