Mobile Content Bits: MasterCard Mobile Sticker; Truphone; Social Networks Via Message

imageMasterCard Mobile Sticker: MasterCard and Blaze Mobile have launched the Blaze Mobile MasterCard PayPass mobile payment sticker, which is effectively a small sticker containing an RFID chip which can be attached to your mobile phone, and which will let the person use “Tap & Go” PayPass services at over 141,000 locations. The RFID sticker is linked to a prepaid account. The idea is to get around the chicken/egg problem of introducing RFID payment systems into a market where the majority of handsets don’t have an RFID chip. (release)

Truphone’s $40 a Month Unlimited Plan: VoIP startup Truphone has announced a plan — TruUnlimited for Mobiles — that allows unlimited calls to landlines and mobiles in 69 countries for $40 a month (unlimited is defined as 3000 minutes a month, no call longer than an hour). This could be a pre-emptive strike now that Skype has announced an iPhone client.

Mobile Social Networks Via Messages: Mobixell has released a service for operators which will let people access social networks and user-generated content sites via messages rather than have to download a client. The attraction for operators is to encourage users with lower handsets to upgrade their plans and send more messages. (release)

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