Whether you like it or not, the Internet Corporation for Assigned Names and Numbers (ICANN) — the nonprofit Internet naming registry that controls all the top-level domains like dot com — will likely be accepting new ones within the next 12 months. If the entrepreneurs behind Dot Eco get their way, the environmentally focused top-level domain “.eco” could be the latest bookend to your URL. Dot Eco co-founder Minor Childers, a creative executive and film producer out of Hollywood, tells Earth2Tech how the group will do a $10 million marketing push, using funds it will raise this year, to avoid some of the pitfalls that have strangled less-successful top-level domains in the past.
Subscriber content
?
Subscriber content comes from Gigaom Research, bridging the gap between breaking news and long-tail research. Visit any of our reports to learn more and subscribe.
Advertisement
Advertisement
Advertisement
["wijax_037e80df2288758324f7cad5b557a15c","wijax_dfbbcb6abf5f7eee196fddba0e2a6be1"]
{"source":"https:\/\/gigaom.com\/2009\/03\/13\/dot-eco-does-the-world-need-a-green-top-level-domain\/wijax\/49e8740702c6da9341d50357217fb629","varname":"wijax_a9a5ef46c130d47a40b7877fa74965ee","title_element":"header","title_class":"widget-title","title_before":"%3Cheader%20class%3D%22widget-title%22%3E","title_after":"%3C%2Fheader%3E"}
{"source":"https:\/\/gigaom.com\/2009\/03\/13\/dot-eco-does-the-world-need-a-green-top-level-domain\/wijax\/49e8740702c6da9341d50357217fb629","varname":"wijax_a9a5ef46c130d47a40b7877fa74965ee","title_element":"header","title_class":"widget-title","title_before":"%3Cheader%20class%3D%22widget-title%22%3E","title_after":"%3C%2Fheader%3E"}
Comments have been disabled for this post