iTunes Plus — fool me twice, shame on me

Apple wants us to think they are doing us all a favor with the introduction of iTunes Plus a while back.  That’s the option in the iTunes Music Store where you can remove the DRM on songs you have already bought “for a small fee.”  This is a great idea and I can guarantee you I won’t be buying any DRM-infested tunes from Apple in the future.

The big problem with iTunes Plus is how it hits Apple’s best customers so hard, as the “small fee” for each song quickly adds up.  How much can it add up to?

itunes-drm-upgrade

Ouch.  Ouch.  Ouch.  Granted I don’t have to upgrade to iTunes Plus, or I can choose to just upgrade a few songs (and albums), but that won’t make things much easier.  I can play all of these DRM-infested songs in iTunes and on my iPhone no problem, but I use multiple phones and I really want my whole music library available on them all.

If I start picking and choosing songs to “liberate,” then I have to start some major bookkeeping to do to keep track of which have DRM and which are “real music.”  What is amazing to me is how much money I have spent in the iTunes Music Store over the years.  Ouch.  Ouch.  Ouch.  Fool me once (with DRM), shame on you Apple.  Fool me twice (iTunes Plus fee), shame on me.

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