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Updated: Taking The Social Out Of Social Networking: Travel Channel's 'No Reservations' Falls Flat

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imageIt must have sounded like a great idea when it was first floated. Last year, the Travel Channel, broadcasters of the popular TV food show, No Reservations, starring celeb chef Anthony Bourdain, approached mobile content company Mobicious to help it form connections with its viewers by posting behind-the-scenes, candid shots from the show onto Mobicious’ mobile photo sharing site SnapMyLife. The crew has since posted some 340 photos to the site