News Broadcasters, Advertisers Clash Over Use Of Ticker During Ads

Well, they definitely need to sort these issues out. But my problem, as a consumer, is why the hell does the screen transforms its size smaller towards the top right corner, while an ad displaying on the botton left corner/area, creating a disturbance for people watching. This especially happens during the matches, and it becomes really irritating and difficult to read when the score board is on screen.

Can the consumer's problem be taken into account too? I think they should as it us who it is targeted to along with the other mindless junk on television these days.