Shuffling the Deck at WWD


WebWorkerDaily began in September 2006 as GigaOM founder Om Malik was building his new company from a table at Starbucks.

Now, just about everyone who earns income is a “web worker” at least for some part of their day.

To keep up with this ever-changing working world, and so we may continue to be a go-to resource for those who work in the cloud, we’ve got some staff changes to announce. We’ll be saying goodbye to Mike Gunderloy as Senior Writer, and hello to Simon Mackie as the new Editor of WWD. I’ll be stepping down as Editor to concentrate on writing for the site.

Mike Gunderloy joined WWD a few weeks after I did in December 2006, and since then has contributed nearly 1000 posts. Mike is going off to concentrate on his development work, which has grown significantly for him over the last few months. While we’re thrilled for his success, we hope that we can convince him to drop back in for a post or two. Mike was able to cut through the hype and get right to why it mattered for web workers. His voice will be missed.

Who is taking Mike’s place as Senior Writer? Me! I am very, very lucky that I wake up every morning and I can’t wait to get to the computer to do two jobs that I love. In addition to editing WebWorkerDaily, I also work fulltime for C3: Colorectal Cancer Coalition, telecommuting from my home office. I helped start the nonprofit in 2005 and have seen it grow to become the leading colorectal cancer patient advocacy organization in the United States.

Unfortunately, I can’t work fulltime for both wonderful companies. Therefore, I asked Om Malik to replace me as Editor of WWD. As anyone who has built a successful site knows it’s difficult, if not impossible, to do parttime. WWD deserves fulltime love and attention. I will stay with WWD as a writer, which suits me (and the site) well.

I’m pleased to introduce Simon Mackie as the new Editor of WebWorkerDaily. Simon has worked in technical publishing for nearly ten years, with a particular focus on content for web professionals, most recently at Vitamin and SitePoint. He lives in Bristol in the South West of England and has a passion for the Web “done right.”

Simon has great plans for WWD which you’ll see unfold over the coming months. Please give him a warm welcome, and feel free to send him your ideas: tips(at)


bill spain


As a reader of WWD via the daily email, I don’t get a feel for who’s writing each article. I like the service as a whole and read the email every day, but when I read a post that says “I something or other…”, I picture the generic editor of the email.

You should include the names of writers of each post into the email version of your publication to help readers gain a sense of who’s writing what.

Good luck with your new role.


Nothing against the other most excellent writers, but I actually subscribed to WWD because of your occasional byline, Judi, so I’m happy that we will be seeing more of it.


I had noticed a dearth of new posts from Mike and wondered if something was up. Sorry to see you go. Again. I wandered in to WWD when Mike’s Daily Grind blog ended.

Om Malik


Thanks for all your hard work and guidance through the years and we are thrilled to have you write for us — more fun to read every morning. I am bummed about Mike, but lets give him a round of applause for he was one of the rocks of the site.

Hey Mike, come back and write for us whenever you get done with your development work.

Scott Blitstein

I’m glad to have you back in the writer trenches with us Judi, your posts are a big part of what drew me to WWD as a reader, long before I came aboard as a contributor.

Exciting times are ahead for Web Worker Daily – I can’t wait!


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