How The Obama Inauguration Played Overseas

What kind of Web traffic did President Obama’s inauguration generate in the U.K.? Here’s how some services — including online TV offerings — fared on the historic day. Note: Some of the outlets we approached were reticent to give actual figures for the afternoon, perhaps suggesting live news events are more naturally suited to TV.

BBC News Editor Steve Hermann: “The number of those watching the live stream concurrently peaked at about 230,000 (just after 1700 GMT) … totaling over two million page views. More than seven million users came to the site overall, which is high but below the numbers we recorded for the US election itself. Of those, roughly 1.5 million unique users accessed video (or audio).”

Zattoo: UK general manager Alex Guest:

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