Last week at the NewTeeVee Live conference in San Francisco, I did a short video interview with Reed Hastings, CEO of Netflix, focusing on its attempts to move beyond the DVD and work with various device companies — Roku, Xbox, Samsung, LG (SEO: 066570) and others — to embed its software into their systems. Among the points he addressed:
— Hiring a new devices head to work with the partners
— Timeline horizon on making any of these device partnerships work
— Reaching the TV through normal Web browsers
— DVD rental margins, vs streaming video margins
— Competing with the likes of Hulu, and competing with downloading
— Working with cable companies: “We would love to do it, but it is not something cable companies seem to be very excited about.”
— Bottlenecks with increasing online video inventory
— Outlook for DVD business next year
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