
The presidential election has been good for web traffic for sites like Huffington Post and Politico. Even pubs that take a once-removed look at the political race, like BusinessWeek, have benefited from the long, drawn out contest. Politics was the talk of the day at the opening of the Ad:Tech NY conference, so I asked media and ad execs what the end of the outcome will mean for them starting tomorrow. Here are some of the responses:
— New obsessions: Betsy Morgan, CEO Huffington Post, lamented the possible loss of major traffic driver Sarah Palin while on a morning panel. But she insisted that HuffPo’s readers will find other obsessions and that the blog will try to capture them. “We
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