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Howcast Adds $2 Million To First Round Financing

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How-to video aggregator Howcast added $2 million to its first round of funding (via VentureBeat), bringing its total raised to $10 million. The extra funds came from private investors; Tudor Investments led the round when it was first announced in February. NY- and SF-based Howcast lets users post videos (which they get paid for, if they’re high enough quality) and pulls in third-party content, but also produces some of its own clips. The online how-to video space is getting crowded, with Scripps’ DIY Network and Discovery’s HowStuffWorks on the upper end, and indies like WonderHowTo and VideoJug on the other. In a push to gain ground, Howcast has brokered a number of distribution deals with more well-established partners, including a recent deal with DailyMotion.

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