Interview: Mobile Game Guru Trip Hawkins Transforms Strategy; Denies Digital Chocolate Was For Sale


Trip Hawkins of Digital ChocolateTrip Hawkins is in the middle of transitioning Digital Chocolate from a company he started almost five years ago as a pureplay mobile game company to a social media company leveraging Facebook and others. “We sort of backed into it … In the beginning, we thought we were always going to be a mobile company.” Instead, Hawkins says he eventually tuned into a concept he calls “omnimedia,

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