Mobile Content Bits: Games Go Mainstream At Handango; Animal House Going Mobile; Nokia Media Network


Games and entertainment are hottest categories at Handango: Handango released its Yardstick for the first half of the year and reported that games jumped from fourth place to first place in just six months, followed close behind by the entertainment category — a first since the mobile content storefront began releasing the report. Entertainment and games comprised 42 percent of all sales in the top ten categories while business applications stood at 15 percent and productivity apps came in fourth place at 9 percent. Strong sales from EA Mobile and Capcom Interactive helped drive the surge in game-related sales. Handango also added more than 370 developers to its roster of more than 23,000 in the first half of the year. (Release).

Bluto, Otter and Boon go mobile: Animal House and Tic-Tac-Dough are being revived as mobile games thanks to a new deal between SkyZone Entertainment and Universal Pictures Digital Platforms Group. Animal House, which is scheduled for release on most major carriers late next month to coincide with a 30th anniversary DVD release, brings players into the Delta House to help throw more of those epic frat parties. Memorable quotes, characters and images from the film will be used throughout the game. Tic-Tac-Dough, a play on the TV game show which tests players

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