My Life is a Blur of Social Media and Web 2.0 Tools


On the homepage for Facebook, a login form is ...Image via Wikipedia

How many social networks and Web 2.0 tools are enough? I clearly don’t know when enough is enough. What if the one I don’t join is the one that will truly change my life/work/future?

1. Checked Twitter. This is like my first cup of coffee, standing by the watercooler, with my Twitterfriends.

2. Went to Upcoming. I was curious what kinds of conferences my friends had listed so I could consider attending a few this year.  Ended up adding a dozen new friends to my account.

3. Looked at Facebook. I wanted to see who had RSVP’d to my Second Life event and a real world event I’m promoting. I also used Evite for the real world event because the potential attendees aren’t all on Facebook.

4. Fiddled around with Netvibes. I’m still trying to make Netvibes my portal to all my email accounts, important industry news and posts on favorite blogs. Still not integrated into my workflow as I hoped.

5. Posted to HelloTxt. While I also have a account, I’m still partial to HelloTxt for broadcasting messages to relevant social networks. In this case, I was promoting my Second Life event.

6. Posted to my mommy blog. I hadn’t updated in quite a while. My personal blogs tend to suffer as I put al of my blogging energy into my pro-blogging gigs.

7. Added a few contacts on Plaxo Pulse. I’m still on the fence about the value of Plaxo, but it does send me a notice each time someone I know joins and makes it easy for me to connect with them.

8. Accepted some LinkedIn invitations. After all these years, I still love LinkedIn. It isn’t flashy and doesn’t have all the flexibility of other social networks, but my contacts are real (friends or colleagues vs. “friends” and “connections,” high-quality and willing to connect me to other high-quality contacts.

9. Checked on my Meetup Groups. I’m still paying a fee to host Meetup groups and am using it for personal and professional meetings. The site has been helpful with organizing real world events.

10. Posted to BizNik. I’m looking to do more business in Seattle because it is only a 3-hour drive from Alaska. BizNik is a vibrant social network for the self-employed, and I’ve joined the Seattle Community. This time I posted a query looking for a business plan writer for a client of mine.

11. Reviewed my Filtrbox results. In a constant effort to filter down the deluge of industry news, I’m using a combination of Google Alerts, Filtrbox and Snackr. And still…a deluge.

12. Added some friends on Just 12 seconds for a video? Harder than Twittering. But starting to use it to promote a new video microblog I’m producing with a friend. About wine. Sure, it is for business.

13. Uploaded images and video to Flickr. Attended a political rally and did a little on-the-spot documentation. Put everything on my Flickr page to share. Posted some of it to Twitter and one of my blogs.

14. Synced my iPod Touch. Having trouble getting some apps to work and getting videos to play. Syncing a few times to try to fix it.

All in a day’s work. And this is only a small glimpse.

How many social networks and Web 2.0 tools are enough? I think the main criteria for managing your social media should be asking yourself:

  • Do you get tangible, frequent benefits that translate into dollars?
  • Do they help you work more efficiently or network more efficiently?
  • Do they enhance your work and productivity or detract from it?
  • Do they reduce your feeling of isolation and connect you to the people and information you need to work better, faster, smarter?

As long as you are answering yes to all or most of the above, you should be okay. For now.

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Good list! Looking forward to seeing what you’ll add while we go through 2009! Any idea what could be Web 3.0 applications?

Bond Trading

The internet is probably the hottest Forex trading system available. The internet are the most important. You also need to be reserved and grounded in Any insights?


I get fantastic returns from my web apps and tools…they help to organize just about every offline action I take. It is important to note though, that you seriously have to put a cap on the amount of time you spend using ‘online’ networking tools – because thanks to the ‘law of diminishing returns’ you are destined to hit an efficiency ceiling: the point where you stop gaining benefit and begin entering the zero production zone.


Great article I have taken a look at how I use Social Media in my everyday life as well, and it was a great learning tool. I value all of these tools that help to make my life easier.

Thanks again

Aliza Sherman

Mika Yes, 3 hour flight. They haven’t invented that car yet that will get me there in 3 hours. And now for auto-accuracy checking along with spell checking for blog posting!


RE: #10. How is Alaska only a 3 hour drive to Seattle? You’re probably meaning a 3 hour flight, unless you have something really slick up your sleeve. :)

Leif Hansen

Hi Aliza,
Glad to see you’re still involved in Biznik -just posted in your thread (I think it got buried.)
Biznik is still growing rapidly and when the new updates (groups, better organized forums, Q&A, ratings, etc) comes out in the next 1-2 months (as well as the ambassador program, the goal of which is to replicate Seattle’s success in other major cities), its going to rock even more.

We still need to have our collaborative talk, so I hope that happens sometime soon!
Hope you’re doing well.


This is so true. I had a big urge yesterday of deleting myself from all the online accounts I have. And midway through that I decided it was such a crazy thought since I’m a self-confessed Internet addict.


I’m with you on Plaxo. The Windows desktop Plaxo Pulse add-on is quite possibly the most work-unfriendly and distracting social network add-on in the history of the universe. Plaxo Pulse itself is borderline.

But… the ability to sync names and address is priceless.

Presumably there’s no business value in Plaxo sticking to the one thing it does well — which has me questioning the long-term viability of other social networking gee-gaws.


With more and more web 2.0 tools coming out, you really need to be conscious of how you spend your day, especially if it is for work. I work at a business networking website,, and one of the things we consider is how to speed up tasks that people typically do online.

Being able to do things quickly is important to the future of the internet.


Ari Newman

Hi Aliza, here are two quick tips to try to help with the “noise”.
1. try increasing the minimum FiltrRank for the daily briefing emails, or play with the slider in the dashboard to control what gets displayed. This is a way to dial down the noise, but you might not see every piece out there.

2. Its worth investing a few minutes and putting in some “must include” or “any of these words” qualifiers into your Filtrs to get them more specific as well.

HTH! – Ari


Thank god, I was starting to think that I was the only “Freakshow” that did all of this stuff.
I’ve tried to find ways to combine and streamline a bunch of this stuff (with varying degrees of success).
Try these:
Ping.FM to Post to your microblogs.
Plaxo to keep a lot of stuff in sync.
FriendFeed to see what your posse is up to.
Try using Flock browser to get a glimpse of most of this stuff in one location.
Good luck.


Well, overdose of anything is bad.
Considering that, I myself use a plethora of social apps, though mostly for fun. They are like Twitter, Facebook, Orkut ( very popular in India ), FriendFeed, Netvibes, Flickr, StumbleUpon ,etc. )

Many of these apps are actually quite useful like Netvibes, Twitter and Flickr. Friendfeed and StumbleUpon help me discover interesting new stuff on the internet.

Aliza Sherman

Cinderberry – Most of those things take less than 5 minutes each. Posting to my blog takes about 15-20. Uploading to Flickr took about an hour. Syncing my iPod thankfully can be done in the background! I’d say out of a 6 hour workday (if I’m lucky – have a toddler), I spend about an hour of it in bits and pieces throughout the day dealing with social media & Web 2.0 tools. I must add that some tools, however, make me more efficient. So it’s not all a time suck!


I didn’t think this was a problem until yesterday, when a friend whom i hadn’t seen in years contacted me. Then we started doing some online connections of Dopplr, Facebook, Twitter, and Crowdvine (Web 2.0 Expo – how she found me). I was going to do LinkedIn and others, but thought this was getting ridiculous.


Just wondering, how long does all of this take you?

Out of this amazing list I have an account only with *gulp* Flickr, but I can see there’d be a benefit from having more. But I’m cautious about spending the time on joining and fiddling with all of these, in case they suck up all my blogging time.

Any insights?

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