Ad Industry Roundup: Glamour; NBCU; AP; Microsoft; AOL


Conde Nast brings to advertisers: is ramping up its branded content moves with a new video channel. The Conde Nast site,, will collaborate with marketers on short-form clips with products at the center. One video, sponsored by Dockers, is called Moms Working It. It features interviews with celebrity mothers like Jennie Garth and Nikki Taylor. Revlon is behind Beauty Wars, a reality series about makeovers with Entourage’s Debi Mazar as the host. represents CN’s latest broadband push, coming on the heels of’s $3 million, 12-episode reality series Model.Live earlier this summer.

NBC taps Greystripe for ad-supported mobile games: Greystripe

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