@ CTIA Wire: SinglePoint Ads; Nokia Mail; RIM Flips Out


SinglePoint Signs Ad Networks: SinglePoint, a Bellevue, Wash.-based company which helps TV shows and other media companies conduct text messaging campaigns, said today that it has signed three mobile ad network agreements with Ringleader Digital; JumpTap and 4INFO, and more are on the way. The networks will be integrated into the company’s SingleBrand platform, which allows ads to be inserted into SMS and MMS text message campaigns, surrounding shows on Bravo, NBC Universal (NYSE: GE), MTV, FOX and The CW. SinglePoint’s CEO Rich Begert said there wasn’t an easy way to sell the messaging ad inventory to advertisers. “Before it was manual. You’d have a spreadsheet and you’d have to talk to them saying this is the programming that’s available. Now, they don

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