Google Testing Voice-Based Search In India

Google (NSDQ: GOOG) may dominate on the PC in the developed world, but in emerging markets it knows it will have to conquer the mobile market to continues its supremacy in search. The search giant is currently testing Google Phone Search, a new voice-based search engine in India that allows consumers to search for local businesses and information. The service, available in Hyderabad and just recently in Delhi, is similar to JustDial, another India-based voice-based search engine.

Consumers call up a toll free number from either a landline or mobile and request the information they need and Google then either sends back the information through an SMS or reads it out. The free service is available in in English, Hindi and Telugu. Business Today (via Content Agenda) reports that Google has partnerships with some of of the emerging markets

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