Strike.TV Talks Hits and Hollywood

Since Strike.TV is knee-deep in its private beta, and since Liz and I are in L.A., we thought it would be a perfect time to drop in on its CEO, Peter Hyoguchi, for a chat. Hyoguchi’s been busy lining up 45 new shows for Strike.TV, including work from top-notch Hollywood writers, producers and actors like Mindy Kaling (The Office) and Steven E. de Souza (Die Hard).

What’s his secret for getting name talent to work for his little-known, not-yet-launched startup? Hyoguchi credits his encyclopedic knowledge of film — and confidence. His belief is that the more you act like a knowledgeable peer and less like a unworthy fanboy, the more likely big names will be willing to work with you.

We also got Hyoguchi to talk on camera about his definition of a hit and why he thinks the best storytellers in the world are in Hollywood.