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Mobile Video Services Launched On Telcel And Cricket Carrier Decks

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Cricket Communications and Mexico’s Telcel both announced two separate mobile video services today:

— Cricket is rolling out a flat-rate unlimited streaming mobile video service for $5 a month. Subscribers will get access to one-to-four-minute video clips including music videos, artist interviews, music documentaries, sports clips, entertainment news and Spanish-language content. The service can be personalized to include the most popular clips downloaded or recommendations based on previous usage. (Cricket release).

— Telcel hooked up with ROK (LSE: ROK) Entertainment Group to launch Ideas TV, a streaming live and on-demand mobile TV subscription service that will include three live channels and seven pre-recorded channels that will play on a loop. The service, which will feature content from MTV, Nickelodeon, TV Azteca, History Channel and the Discovery Channel, will be available for a daily rate or monthly subscriptions. ROK said its technology will play streaming video at up to 24 frames per second over 3G networks. (ROK release).