Warning: This story is meant for our U.S. readers only. As many of you already know, I am giving Olympics the miss and perhaps that is why I am not familiar with the daily coverage on NBC and its online properties. The Olympics apparently have proved to be a bonanza for the company. The Peacock Network CEO Jeff Zucker thinks the viewership number of Olympics prove that network television is still dominant. Mattew Ingram says not so fast, buddy, because Olympics come around once every four years. What about rest of the years… when viewership is declining, because somehow viewers can’t make must-see-TV.crowing about
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