Intuit Raids the 80s for the Jingle Generator

Let’s just admit it: “Your Love” by one-hit wonder The Outfield still holds up, more than 20 years on. Its catchy melody is rivaled only by the inability to sing in the same high-pitch as the lead singer. But will its sing-along-ability be enough to get you to buy QuickBooks?

You have to give Intuit an “A” for effort. There is nothing fun about any of its products, but that isn’t stopping the company from trying (reallllllly trying) to add a little levity to bookkeeping. This week it launched the Jingle Generator, a goofy online service that basically lets businesses insert their name into a modified cover version of “Your Love.” Intuit hired a dead ringer for the vocals (I had to ask a spokesperson if they got the real band — not totally implausible because really, what is The Outfield doing nowadays?).

Unfortunately, the novelty and the nostalgia wears thin pretty quickly. At the site, “famous” record producer “Tommy Silk” walks you through the recording session where you choose your industry and insert the name of your company. Moments later your track is complete, with your corporate information shoehorned (badly) into the song. I chose the “blogging” song (hear the finished version here) which features such great lyrics as:

I wonder what I’m gonna blog about today
There’s so many words to choose from
I wanna spread some news straight your way
You know I’d like to spark a conversation

I just wanna blog my thoughts today
(Blog Name)
I’m just gonna blog for you today
(Blog Name)

After reading won’t you post a comment for sure
I hope the topics were helpful
Give me a Digg and you’ll get plenty more
Please make sure that you check our site out

Intuit might have been better off getting some lyrical help from another 80s icon — like Weird Al.

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