netCore Ties Up With Tata Teleservices

netCore has tied up with Tata Teleservices to provide SMS based value added services in Mumbai. The service will include information on public events and emergency updates. As per the release, TTSL will be helping them expand in other territories while netCore will build platforms for their enterprise customers. The release quotes My Today as having a subscriber base of 3.5 million users subscribing to 25 different channels. Based on current SMS counts, that brings it to an average 2.29 SMS per user. The subscriber base is expected to reach 10 million by year-end. My Today sends out 8 million SMS a day on average.

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