Mobile Marketing Crowd Says Improvements Must Be Made For Growth To Happen: Report

A survey conducted at the Mobile Marketing Association’s Mobile Marketing Forum this week in New York quizzed advertising agencies, content providers, aggregators, carriers and others about the space to understand from an insider’s view of what is going on in the industry. The survey was completed by 129 attendees and conducted by Bellevue-based Motricity. Based on the results, Steve Leonard, Motricity’s GM off-deck, compared the state of the industry to the early days of the Internet.

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