Yahoo And Google In Non-Exclusive Search Ad Deal; $250-$450 Million Extra Op Cash Flow

imageAs expected Yahoo (NSDQ: YHOO) has announced a non-exclusive ad pact with Google (NSDQ: GOOG). In an announcement, the company says it has agreed with its arch rival to run ads against some search queries as well as other of its web properties. From the announcement: “Under the terms of the agreement, Yahoo! will select the search term queries for which


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