Blog Post

Industry Moves: Tribal DDB CEO Freeman Steps Down To Head Up GoFish

Matt Freeman has left his post as CEO of Omnicom Group’s DDB Worldwide digital shop Tribal DDB to lead kids-focused online media company GoFish, AdAge reports. Freeman, who has been credited with transforming Tribal DDB from an unfocused, digital support system for Omnicom’s agencies into a focused, globally respected agency in its own right — with a 40 percent annual growth rate. The loss of such a high profile exec such as Freeman is quite a blow to Omnicom. In January, Sean Finnegan exited six months after being named CEO of Omnicom