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The Underwire blog writes that rabid Whedonistas are activating, forming DollhouseForums.com (which sounds like it’s for an entirely different kind of entertainment), organizing viewing parties of the trailer and encouraging people to buy the merchandise.
Not all fans are united though, as some fear all this nervous-nelly attention will create a backlash towards the show before it’s even begun. Networks like CBS are gun-shy of online fans after the resurrection of Jericho didn’t reinvigorate the ratings. More recently, the vampire drama Moonlight was unceremoniously sucked off air, despite Internet protests.