Blog Post

NBC Launching Digital Journalism Program

Stay on Top of Enterprise Technology Trends

Get updates impacting your industry from our GigaOm Research Community
Join the Community!

For anyone that’s ever dreamed of working long hours for little pay, NBC News and the New York Film Academy have teamed up to offer a program in digital journalism. According to the Film Academy’s web site:

NBC NEWS and the New York Film Academy created an intensive hands-on curriculum to address the pressing demand for skilled, can-do digital journalists on network television, cable, and the Internet.

The program is offered in 4-week, 8-week or one-year flavors and offers courses in camera work, audio, editing, and, oh yeah, journalism. Students in the year-long program will also record vlogs (I smell a reality show!). NBC News folks like NBC News President Steve Capus and the Today show’s Lester Holt will be are already slotted as speakers to share their insight with classes.

Critics of the program charge that school is devoting too much focus to the technological aspects of digital newsgathering. Diane Lynch, dean of the Park School of Communications at Ithaca College told The New York Times: “You have to have the tools so you can say the things you have to say, but first you have to have something to say.”

Lynch also criticized the program for making it look like you’ll get a job at NBC upon completion — but any college student in this day and age should know that nothing is guaranteed.

The full-year program, which starts in September, costs $35,366 (of which NBC takes an undisclosed cut) and hopes to attract 100 students in its first year.

Photo courtesy of the New York Film Academy.

One Response to “NBC Launching Digital Journalism Program”