Mobile Barcode-Image Marketing: Make It Free And They Will Come?

imageDays after we reported on American students at Case Western University being unimpressed by mobile barcodes, news surfaces from the two-year old Hong Kong company MyClick, an image recognition mobile marketing firm as it calls itself, that it has signed a deal with Pepsi to create an advertising campaign for it in China, aimed at 12-24 year olds.

MyClick

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