MySpaceTV has signed a partnership with ShineReveille International for international distribution of its programming via television, DVD, and merchandise. ShineReveille is the new sales and distribution arm of Shine Group’s merged indie production companies.
MySpace said in a press release, issued from MIPTV in Cannes, France, that it was giving ShineReveille some exclusive international distribution rights, but maintaining all U.S. distribution rights and all international web and mobile distribution rights for its content. It did not disclose financial terms of the deal.
I’m unclear on what content this applies to — does it include user uploads? the myriad existing distribution agreements MySpace has signed? — but I imagine it would be restricted to original MySpace productions like Roommates and Special Delivery. I’ll update once I hear back from MySpace PR. Update: PR says “MySpace Originals only, no UGC or branded channel partners.”