Kenshoo, an Israeli search engine marketer, has raised an unspecified second round from VC firm Arts Alliance. The investment follows closely on the heals of its first round, from Sequoia, near the end of last year. As with its last announcement, the company says the funding will go towards a European expansion. The company’s core product, Kenshoo Search, which works with all of the major search engines, helps to automate various aspects of a search marketing campaign. It also works alongside certain ad agencies. Eventually it plans on coming to the US. Release.
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