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Six Cable Cos Forming Joint Company For Targeted Ads Across Networks; More Details

This has been in the works for a while now, and we reported on it here in Feb. Now *NYT* has some more details: six of the largest cable companies in U.S.– Comcast (NSDQ: CMCSA), Time Warner (NYSE: TWX) Cable, Cablevision (NYSE: CVC), Cox Communications, Charter Communications (NSDQ: CHTR) and Bright House Networks– are working to jointly form a separate company that would allow national advertisers to buy customized and targeted ads across the companies

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