Blog Post

BigAdda Launches Multilingual Messaging In 8 Languages; Holi T-Shirts With Myntra

Stay on Top of Enterprise Technology Trends

Get updates impacting your industry from our GigaOm Research Community
Join the Community!

Reliance ADA Group’s social networking portal BigAdda has announced that they have launched multiple messaging: users can now post scraps Hindi, Marathi, Gujarati, Bengali, Tamil, Telugu, Malayalam and Kannada. I tried scrapping in Hindi – using both Firefox and IE – and the transliterated text wasn’t added to the scrap. So if you’re able to use the feature, do send me a screencap at nikhil AT contentsutra DOT com. BigAdda appears to have used transliteration, which Google (NSDQ: GOOG) had also provided for Blogger and Orkut. The company claims to have 1.5 million registered users, and they hope that the multilingual scrapping will help take the service to a larger segment…however, other features on the site are still in English. Also, with Holi in sight, I noticed that startup Myntra is providing T-Shirts to BigAdda users at Rs. 99 each. This follows shortly after Myntra announced tie-ups with Ibibo and HolidayIQ.

Update: Got word from a BigAdda representative who says that was a minor issue around the time I had tried it. I just checked again, and it’s been sorted out now.

5 Responses to “BigAdda Launches Multilingual Messaging In 8 Languages; Holi T-Shirts With Myntra”

  1. Cool.. ya multilingual feature is pretty useful.. especially while conversing with your old buddies.. I loved the holi tshirts pretty cool designs. and 99/- including shipping sounds steal.. i will order