FX Labs Launches PC Game; Ties Up With Sify, Zapak

FX Labs has launched Agni, it’s first PC adventure game featuring Bollywood celebrity Malaika Arora Khan as the protagonist. Agni is a third person shooter Role Playing Game, with 10 stages and four characters. The game is priced at Rs. 699 and is being retailed online at the FX Labs website and Sify, at a 21 percent discount (Rs. 549). Sashi Reddy, founder and Chairman of FX Labs says in the release that online distribution will help them reach out to consumers across the country. The company has also tied up with Zapak for promotion – Zapak will allow users to sample the game through a 60 minute trial version. I couldn’t find a link for trying out Agni at Zapak’s microsite for the game. Zapak and Sify will also promote the game offline – Zapak at its Gameplex’ in 11 cities, and Sify at their 200 Gamedromes. One unfortunate thing about the game: it’s not compatible with Windows Vista, and this is at a time when MS is going all out to make people to switch to its new memory hogging, user-unfriendly OS. FX Labs has a tie-up with Archie Comics for PC Games, and is also producing a game around the movie Dhoom 2.

Update: A Zapak spokesperson informs us that they’re working on enabling the 60 minute trial, which will be up soon.