Fantasy Stock Market UpDown.com Raises $750k

Cambridge, MA-based UpDown.com, a fantasy stock trading site has raised $750,000 from Swiss investor Joachim Schoss, according to VentureBeat. The funding brings its total to $1.2 million. The site offers users a virtual portfolio of $1 million to trade with and it’s promising real cash prizes for users that outperform the S&P 500. That’s a similar concept to Marketocracy, which has been around for several years. The site also offers a platform for sharing stock picks with other investors, putting it in league with other social investing sites, like Stockickr and Wikinvest.

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