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Putting a video on YouTube almost guarantees you an audience, right? In many cases that’s true. Fifty percent of videos get at least 100 views in the first month they’re on the site, according to a survey by ViralManager (via Data Mining).
After looking at “a large dataset from Q3 and Q4 of 2007,” ViralManager found that 70 percent of videos get at least 20 views, while three percent of videos get more than 25,000 views. And then the most popular videos are very popular: one percent of videos get more than 500,000 views, which is actually quite a lot, if you think about it. It often takes more than a month for a video to spark, so I’d be interested to see this study extended.
What do you think? Do these numbers sound reasonable to you?