Blog Post Launching Seven New Video Shows

Stay on Top of Enterprise Technology Trends

Get updates impacting your industry from our GigaOm Research Community
Join the Community! is investing in online video in a big way, launching seven new online “TV” shows, The Guardian reports

Right On (Thursdays): politics talk show, during parliament, featuring Ann Widdecombe and Telegraph assistant editor Andrew Pierce. Includes a Smith And Jones-style skit between Tory blogger Iain Dale and columnist Simon Heffer. Sounds unashamedly right-of-centre.
10 Minutes To Table (Wednesdays): A “real time food programme” hosted by Loyd Grossman and Telegraph foodie Xanthe Clay. This is exactly the same concept as Gordon Ramsay’s Cookalong Live Channel 4 show, airing January 18 – but more people are likely to lug their laptop to the kitchen than their TV.
The Culture Minute (Daily): Arts editor Sarah Crompton reviews the latest creative endeavours, with an omnibus on Saturdays.
The Gadget Inspectors: Don’t bet against it being about technology.
Your Money: Personal finance.
Their Hands: ?
The Wheel Deal: Cars?
Real Trips: Travel.

This is the next phase in Telegraph Media Group’s multimedia strategy, though it’s not strictly multi-platform. In fact, it’s cut its PM PDF download and daily news podcast to get here. already runs a video news section. This growing array of new programming could do with off-site carriage to win wider-still audiences.