Blog Post

CES: NBCU's Big Spend AT CES: Consumer, Content, Connection, And Cash

imageNBC Universal (NYSE: GE) is spending big at CES, and has a huge booth, and tons of show airtime on its network of channels to prove it. Firstly its special CES website will give you the list of broadcasts it will do from there, plus all the company top execs are in Vegas. Then its CES blog is, well, impressive for a corporate blog. As to how and why a content conglomerate ended up at CES, this blog post gives the story. “Our booth at CES will include 290 web sites, 61 presentation tapes, 18 downloadable pieces of content, and 14 interactive sizzle reels on what