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Atheros Buys Some Global Positioning

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lbsphoto.gifLocation Based Services (LBS) are going to be a big next year – you can tell that from the M&A frenzy (25 deals so far in 2007). Further more, bigger chip companies are starting to take note, and gobbling up their tiny counterparts.

Atheros, which is known for making WiFi chips just snapped up u-Nav Microelectronics for around $54 million. Atheros plans to integrate u-Nav GPS into their Radio-on-Chip for Mobile product line. Broadcom bought Global Locate earlier this year.

Safe to say, expect more LBS magic in your mobile phones next year. In-Stat, a market research firm forecasts that the number of GPS-enabled mobile devices to grow from 180 million units in 2007 to 720 million units in 2011.

5 Responses to “Atheros Buys Some Global Positioning”

  1. Nimish Mehta

    Folks – has anyone seen Google’s cell tower triangulation approach? Does this do a “good enough” job – so as to dent the business of the GPS chip manufacturers? How much of a dent?