Smilebox Raises $7 Million Second Round For Scrapbooks And Slideshows

Online scrapbooks are hot. Seattle-based Smilebox, a maker of multimedia scrapbooks and slideshows, has raised a $7 million second round led by Bessemer Ventures along with previous backer Frazier Technology Ventures, reports Seattle PI. Last year, the company raised $5 million from FTV, which, along with unspecified angel investments, brings its total raise to over $12 million. The news comes just as competitor Scrapblog announced funding from Disney’s (NYSE: DIS) Steamboat Ventures. Both companies ways for users to create multimedia slideshows that can be embedded, though Smilebox claims it offers a simpler service than Scrapblog with fewer demands on the end user. The company plans to expand its presence on social networks with the funding.