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Google Adds YouTube AdSense to the UK, Others

Hot on the heels of their domestic launch, Google is rolling out video AdSense units to English-language content publishers in the UK, Ireland and Canada over the next few days.

The video units will allow publishers to embed YouTube clips on their sites and display either text overlay or companion ads with the video. Participants can choose video, either by content category or YouTube partner, or just have Google (GOOG) automatically target video to the their site.

The units include videos from select YouTube users. Some YouTube content partners included in the U.S. launch were TV Guide Broadband, Expert Village, Mondo Media, lonelygirl15, Extreme Elements and Ford Model.

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