At Monaco Media Forum earlier this month, I did a short video interview with Len Brody, the co-founder and CEO of NowPublic, one of the larger public journalism efforts out there. We quoted Len a few months ago from another story, where he caused some controversy saying that hyperlocal was dead. Here in this video, he elaborates on what he meant: the shift has happened from hyperlocal to hyperpersonal. The geographic part is still part of hyperpersonal, but now it is more of a solar system around a person, he says.
You can watch the 5-minute video below (RSS readers may have to click through):
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