Its been a while, but we now have three shiny new GetAMac ads to laugh at and gloat over! Justin Long and John Hodgeman both reprise there roles as the mac and PC respectively for the new commercials Podium, Boxer and PR lady.
Both “Podium” and “PR lady” focus on PC users’ dislike for Vista and their downgrading to XP where as “Boxer” shows the PC putting up a fight against the Macs rising sales. Here we see the Mac sympathetic but explaining how Leopard has new features.
This surprised me a little bit, in each ad Leopard is mentioned, but only in passing, no point is made of it and no demo is shown. Interesting how an entire new version of the Mac operating system is released and there is just no real advertising for it. Does this mean that Apple’s mac ads will always be targeting the switchers as they have done in the past? Or will we get a nice TV advert showing off Leopard?