The Wall Street Journal, part of Dow Jones, (NYSE: NWS) announced today on Sunday that WSJ.com has reached the 1 million paid subscribers mark. WSJ.com subscriptions grew 30 percent during this two year period, it also said.
Print continues to dog WSJ, though: According to the recent ABC FAS-FAX numbers, also released today, total paid Wall Street Journal circulation (print & online) is 2,012,000, showing a decline of 1.5 percent compared to the same period a year ago (though not as much as general newspapers). More in DJ’s release here.
Of course, the big question, raised at our FOBM conference earlier in the week as well, is how long will the pay wall continue. Given the anticipation that Rupert Murdoch will open access once the News Corp. acquisition of DJ is complete, it could be viewed a bit like the wicked witch putting up an umbrella to keep from melting.
Gordon Crovitz, the publisher of WSJ, had this to say at his Q&A: